This is how to set up an event on Showpass, and manage all of the small details that give you the power to structure your event however you want to. First, head to the Manage Events page from Your Dashboard/Pop-Out Menu
You'll then see the below toolbar on the top right of the page, where you can select "New Event".

There are several sections to an event once you're in the create/edit page, and those are broken down as follows:

1) Basic Info

From here you can enter the event name, customize the slug (the url for your event page), set a banner and a square image, and add a description of your event. 

Visibility sets who can see your event once you create it:

  • Public” means everyone can see it and it’s listed on our site
  • “Visible to Public Only" the event is listed on our site but sellers in your network cannot see the event in their box office 
  • "Visible to Sellers Only” means that only sellers in your network can see the event in their box office 
  • Hidden” keeps the event off of all listings until you change it

With categories, you can tag your event so it can be found easily. Tagging allows you to set your event to show up in any of the featured categories on Showpass –  simply type in the name of a category and press enter. 

2) Location & Info

Here you'll set the location and time of your event. If you’ve already added the correct location, simply select it from the dropdown. If it is a new location, you’ll need to add it by inputting the name and address of the venue. The Start and End time of your event are also set here, along with the time zone your event is in. This defaults to the time zone you are creating the event from, but can be changed if needed. 

3) Ticket Types

This is where you create the types of tickets you want to sell along with the inventory levels, price, and visibility. Typical options here are Early Bird, Advance Tickets, and General Admission. Tiers with increasing pricing are also often used. The gearbox on the right allows you to set on sale times for each individual ticket type and add descriptions of them as well.
**Important: If you want tickets to be available after your event has started, you must add a "Sale Ends On" time for the time you would like the tickets to go off-sale. If you do not set a "Sale Ends On" time, tickets will be set to go off-sale when the event starts.

Under Show Remaining Tickets, you can display to customers the message of "Only X ticket(s) left!" when the ticket amount is less than or equal to the amount you have set.
*Note: if you have already set "Total Event Inventory" for your event, ticket type specific inventory remaining will not show.

To set specific inventory remaining for individual ticket types, click on the gear box beside the ticket type and navigate to the General Tab and enter the amount you would like displayed under Show Remaining Tickets.

4) Social Sharing

This option allows you to enable or disable the Social Share feature. If this is turned on, buyers will have the option to share that they are attending your event on Facebook so their networks can see, in order to receive a small discount specified by you, the organizer. If left off then no such option appears during checkout. 

5) Legal Policies

Here you can set an event specific refund policy and link all buyers to an external Terms and Conditions that you can set as a requirement for purchasing. 

Under Important Info & Restrictions, you can add key information about your event. You can either select restrictions from the default list or enter custom restrictions. To enter multiple restrictions, type the message and press Enter to add more. Examples of restrictions include: Ages 19+, No Smoking, No outside food or drink, etc.

6) Checkout Form & Experience

Here you are editing what the customer will click on or be asked when purchasing tickets or registering for your event. There is option to ask Enhanced Info or Standard Info about the customers information during checkout. You are also able to add custom questions! 

7) Advanced Options

Here is where you can set any custom Financial options for your event, from Tax and Kickback amounts, to Fee Absorption Settings. You can also set a password for your event, and set up a custom message when tickets are sold out under “No ticket types message”. A custom message to be displayed on the Ticket PDF can be added in the "Ticket PDF Message" field, and you can add in anyone that is required to receive sales reports at the bottom of this section, in the "Event Report Receivers List" field as well. 


After this is all complete, there are a few more functions you can access from the event management page, and those are all available from the gearbox on the right hand side of the event tile.

Here you can choose to access the following:

Email Guests: Sends an email to all ticket buyers, useful for announcements related to timing or event changes, and is not to be used for marketing purposes. If you wish to send a marketing email, see this article here: 

Tracking Links: These links can be created for any individuals or organizations, and are used for tracking the amount of sales and exposure created by those specific links. 

Widget: This is where you get the embed code to use the Showpass Widget on your own personal site, of which more specific documentation can be found here:, and here: 

Edit Sellers: This allows you to add other organizations or outlets as a seller for your event, and can be customized by ticket type that you'd like to give them access to. We recommend getting in touch with the seller before adding them, as this allows for more awareness and a larger sales push from both sides. 

Seller Stats: This section lists all sellers, part of your own organization or added in the above process, and shows the details for what they have sold for your event. 

Clone: This feature allows you to "clone" this event, duplicating all information that you input during the creation process, but keeping none of the sales. This is useful for creating repeat or multiple similar events. 

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